Wind Energy “Takes Off”

February 20th, 2009
by Will Sarni

So while we “debate” if renewables can take on our domestic (and increasing) need for energy, the wind sector starts to “take off.”

Lost in the headlines of the financial meltdowns, bailouts and recovery plans are a couple of stories that reflect the increasing adoption of wind technology in the U.S. While wind power represents just a fraction of current U.S. energy production, last year the U.S. was the largest producer of wind power ahead of Germany.

During the summer of 2008, the U.S. wind industry exceeded 20,000-megawatt (MW) installed capacity and achieved …

Sustainability and the “New Frontier”

February 7th, 2009
by Will Sarni

I recently read an article in the journal, The American Scholar (Winter 2009) titled, “The Future of the American Frontier” that is worth sharing. I believe the author John Tirman, executive director and principal research scientist at the MIT Center for International Studies, touches on what may be one of the reasons sustainability has gained traction over the past couple of years (the other factor?).

Of course the business rationale for sustainability such as increasing brand value, new products and services, risk management and reduced operating costs compelled business such as GE and Wal-Mart to “be green.” However, why has sustainability …